About
I build brands for ideas that are still becoming.
Over the last several years, I've found myself in rooms where technology, policy, culture, and community collide — helping founders, nonprofits, advocacy organizations, and emerging industries explain complex ideas in ways people actually care about.
I'm a creative strategist by trade, but curiosity has always been my strongest skill.
I like asking questions before offering answers. I like understanding why something matters before deciding how it should look. Whether I'm developing a campaign, shaping a brand, producing an event, or building a creative system from scratch, I'm usually translating between experts and everyone else.
My background isn't traditional — and I think that's become one of my greatest strengths.
I've worked across blockchain policy, music, nonprofit advocacy, experiential marketing, community building, and creative direction. Those experiences taught me that the best ideas rarely stay inside one discipline. They emerge when strategy, design, storytelling, and human behavior are considered together.
The work I'm most proud of isn't defined by a single aesthetic. It's defined by momentum.
Helping organizations find the story that moves people.
Helping communities feel like they belong.
Helping ambitious ideas become tangible.
Outside of client work, I'm an artist, musician, and lifelong student. I'm endlessly interested in psychology, law, public policy, and the ways design shapes how people think, participate, and trust.
I don't believe good creative starts with making something beautiful. It starts with understanding people well enough to make something meaningful.
What I do
- Creative direction
- Art direction
- Brand strategy & identity
- Web design
- Photography & video direction
- Print & editorial design
- Experiential & event creative
- Campaign & social
- Copy & messaging
- Adobe Creative Suite
Recognition
700+
Attendees at a flagship conference
40+
Events supported, across 20+ organizations
20+
Press placements — PBS Milwaukee, WISN 12, Milwaukee Film Festival
2026
Milwaukee Film Festival selection — “Freakshow”
Off the clock
Some of my favorite work has no client at all. I designed a full travel brochure as a gift — a guide for a camping trip to the Apostle Islands, with a hand-drawn map, a packing list, and a soundtrack QR code.
It's maybe the more useful thing to know about me: I'll make a brochure for any excuse. The care is the same whether it's for a client or for someone I love.
And the trip? It went off without a hitch — honestly better than I could have imagined. Was that the brochure? We'll never know.